The Apple Polishers - Explaining the press corps' crush on Steve Jobs and company. By Jack Shafer

Jack Shafer hates all the good press that Apple gets. Even if it's deserved.

The Music Dope loves Apple for many reasons--quality products, a history of innovation, a brand that exudes passion and aspires for market dedication.

But every company apparently has it's haters, and Jack Shafer is really, really tired of Apple getting good press. You see, he's a media critic and therefore, he wants more criticism of the company.

It's the most boring argument in the world.

A few column ideas for Jack Shafer:

- The John McCain Polishers: the free ride afforded to the "Straight Talk Express"

- The New York Times Polishers: the syndicators of Paul Krugman and Maureen Dowd, who continue to publish dishonest and misleading discourse

- The Japanese Car Polishers: everyone knows that Honda and Toyota make cars that last longer because the press says so

- If It Bleeds It Must Lead: the mainstream media's obsession with violence and bloodshed

- Press Releases: the best source for business and political news

- Major Political Party Talking Points: how the front page is framed

- Union Polishers: the unions are working for the people!

OH, AND BY THE WAY MR. SHAFER: It's not lost on anyone that you are writing for MICROSOFT. What a dumbass.